ALL YOU NEED IS ECUADOR

“ALL YOU NEED IS ECUADOR”

Date

April 13th, 2014

Ecuador is one the most countries with major biodiversity around the world. It is locate in South America and has different regions that you can visit in a little time. Ecuador´s regions are Cost, Andes, Amazon and Galapagos Island.

The ministry of Tourism of Ecuador gave to know the campaign “ALL YOU NEED IS ECUADOR” in its first period of execution. It pretends that Ecuador wins a position as mark, with this process Ecuador will have more international and national tourists.

The campaign is very interesting because it´s completely usual in the tourism. It shows all the treasure cultural historic and natural of Ecuador. The letters represent a touristic place that you can enjoy, these are located in 19 cities of America and Europe, and 7 cities of Ecuador. There are in an specific place that people can see in their routine to incentive the wish of travel.

The products most important to Ecuador as country are the chocolate, roses, orchids, handicrafts, hats of paja toquilla, etc. Vinicio Alvarado presented the campaign in United States, who is the minister of Ecuador where he informed the percent of tourist that It was having.

Then Its idea is has an touristic impulse initially with security and a good quality of products. However our country is visited for has a lawful patrimony in addition the different climate and the friendly people. Also it is cheaper than others countries where the visitors can relax and life a great experience forgetting for a moment their work.

Eventually Ecuador was having a promotion by magazines, newspapers and social pages as going to visit and a residency place.

In three years it will spend 620 million of dollars, the ministry paid 1,3 million only for the permission of use a song “ALL YOU NEED LOVE”, wrote by John Lennon. Actually the first period cost 20 million of dollars, and the another will begin in April fifteen.

All students of tourism have an obligation of study the project to give a better suggestion that cause interest of the people of our treasure not yet discovered. Ecuadorians should conserve the ancestral identity in other words it is our essence that attracts tourists.

In conclusion I think that the song of The Bittles is not good, so it could be excellent if the authorities use things originals of ours. University can organize and get truth information for example inquest, interviews and meet with different people in the tourism. Our country has a wonderful landscape because its touristic places are very near for this reason is really easy go of a place another one.

If They work very well with “ALL YOU NEED IS ECUADOR”, here the visitors can learn and practice many kind of tourism such as cultural, adventure and gastronomy. Depending on the result in three years Ecuador will get an increment

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