PROGRAMA DE TECNOLOGO EN NEGOCIOACION INTERNACIONAL

EVIDENCIAS 10: SENTENCES MARKETING PLAN

ROSA PEÑA PEÑA

SENA

PROGRAMA DE TECNOLOGO EN NEGOCIOACION INTERNACIONAL

2017

Evidencias 10: Sentences Marketing plan

Para realizar esta evidencia usted debe tener en cuenta los siguientes procedimientos:

1. Estudiar el vocabulario que encuentra en el material denominado English Word Marketing plan (Material de formación).

1. crear 20 frases referentes al plan de mercadeo.

Esta evidencia debe enviarse en formato de Microsoft Word o PDF a través de la plataforma Virtual de Aprendizaje, así:

1. Clic en el título de esta evidencia.
2. Clic en Examinar mi equipo y buscar el archivo previamente guardado.
3. Dejar un comentario al tutor (opcional).
4. Clic en Enviar.

.

SOLUTION

1. A management tool that allows us to visualize where the company is going to participate.

2. The promotional activity has purposes for the company and the consumer.

3. Is a plan that covers short-term and concise goals.

4. The description of the market segment are key in the advertising actions.

5. The fundamental decision is the market selection, analysis and formulation of market mix.

6. Direct identification of the strengths and weaknesses of its competitors.

7. The strategies are aimed at market participation.

8. The objectives are based on the strategies and plans of the market components.

9. If no measures are established, one would never know if the objectives were achieved.

10. Is a database for the preparation of future marketing plans.

11. The analysis of the product is fundamental since it allows the recognition of what you really have.

12. Establish levels and goals that are achievable.

13. Relevant factors that affect the business.

14. Improving distribution policies increases advertising.

15. Examine institutional, government, and geographic markets.

16. Offering new products to current markets.

17. Strategies are based on differentiating themselves from others.

18. Analyze the needs of the individual and of the organizations.

19. The orientation of the company to the economic opportunities.

20. Goods and services that meet specific needs.

...