Top 20 Business Vocabulary
Enviado por ElvisLio • 9 de Marzo de 2014 • Informe • 1.374 Palabras (6 Páginas) • 323 Visitas
Introduction
Welcome to Top 20 Business Vocabulary from EnglishClub.com.
This ebook presents you with selected keywords in different areas of Business English (British and
American).
The concept is simplicity:
• clear presentation
• uncomplicated definitions
• twenty key-words per subject area
Top Top 20 Business Vocabulary is not a bi-lingual dictionary - there are plenty of excellent
dictionaries that you can use for your own language if you need to translate a particular word. What
Top 20 Business Vocabulary does is help you identify some of the most important words for you to
learn.
Abbreviations used in this ebook are described here.
Pages are arranged simply, mainly in black and white, so that you can easily print out any page you
wish for personal study.
And do remember to revise regularly. When you learn new words, test yourself after...
• 5 minutes, and then
• 1 day, and then
• 1 week
You'll never forget them.
More free resources for Business English at:
http://www.englishclub.com/business-english
Top 20 Business Vocabulary EnglishClub.com
Advertising
1 ad abbr. advertisement - advert abbr.
2 advertisement n. item of publicity for a product or service, in magazine, on TV etc
3 advertising agency n. company specialising in producing and placing advertisements for
clients
4 AIDA abbr. Attention, Interest, Desire, Action - the objective of most
advertisements
5 benefit n. advantage of a product or service, usually derived from its features
6 billboardUS n. signboard, usually outdoors, for advertising posters; hoardingUK
7 circulation n. average number of copies of a magazine sold in a particular period
8 classified ads n. small advertisements in magazine or newspaper categorised by subject
9 commercial n. paid advertisement on radio or TV
10 coupon n. part of a printed advertisement used for ordering goods, samples etc
11 double-page spread n. advertisement printed across 2 pages in a magazine or newspaper
12 eye-catcherUS n. something that especially attracts one’s attention - eye-catching adj.
13 features n. special characteristics of a product, usually leading to certain benefits
14 hoardingUK n. signboard, usually outdoors, for advertising posters; billboardUS
15 poster n. large sheet of paper, usually illustrated, used as advertisement
16 prime time n. hours on radio & TV with largest audience, esp. the evening hours
17 promote v. to (try to) increase sales of a product by publicising and advertising it
18 slot n. specific time in a broadcasting schedule, when a commercial may be
shown
19 target n. objective; what one is aiming at - target audience n.
20 U.S.P. abbr. Unique Selling Proposition; what makes a product different from
others
See also: Marketing, Selling
Top 20 Business Vocabulary EnglishClub.com
Banking
1 balance n. the difference between credits and debits in an account
2 bank charges n. money paid to a bank for the bank’s services etc
3 branch n. local office or bureau of a bank
4 checkbookUS n. book containing detachable checks; chequebookUK
5 checkUS n. written order to a bank to pay the stated sum from one’s account; chequeUK
6 credit n. money in a bank a/c; sum added to a bank a/c; money lent by a bank - also
v.
7 credit card n. (plastic) card from a bank authorising the purchasing of goods on credit
8 current account n. bank a/c from which money may be drawn at any time; checking accountUS
9 debit n. a sum deducted from a bank account, as for a cheque - also v.
10 deposit account n. bank a/c on which interest is paid; savings accountUS
11 fill inUK v. to add written information to a document to make it complete; to fill outUS
12 interest n. money paid for the use of money lent - interest rate n.
13 loan n. money lent by a bank etc and that must be repaid with interest - also v.
14 overdraft n. deficit in a bank account caused by withdrawing more money than is paid in
15 pay in v. [paid, paid] to deposit or put money in to a bank account
16 payee n. person to whom money is paid
17 paying-in slip n. small document recording money that you pay in to a bank account
18 standing order n. an instruction to a bank to make regular payments
19 statement n. a record of transactions in a bank account
20 withdraw v. [-drew, -drawn] to take money out of a bank account - withdrawal n.
See also: Money
Top 20 Business Vocabulary EnglishClub.com
Company Structure
1 Accounts Dept. n. department responsible for administering a company’s financial affairs
2 A.G.M.UK abbr. Annual General Meeting
...