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Starbucks APP


Enviado por   •  30 de Mayo de 2015  •  345 Palabras (2 Páginas)  •  275 Visitas

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Starbucks APP: For example, in my country are appearing mobile applications which you can buy hamburgers, you select the hamburger, the beverage, ingredients, etc. A good idea might be to have a Starbucks app for Android and Iphones which you can buy a coffee (and other products from Starbucks) and then you could go straight to the store for only to pick up the product and consume it without spending time with the cashier.

URL: http://mystarbucksidea.force.com/ideaview?id=08750000000KOCdAAO

2. -30 points

3. What reaction your idea received. (Please summarize the comments if you receive more than one.)

Comments:

- Thanks, nice idea :). Save time now is something important

- Nothing like a Starbucks hamburger.

- This is already in testing.

- They are introduccing an app like the one you suggest in several cities.

Pregunta 4

In my opinion, starbucks had two mais goals with this platform

1. Get closer to their consumers. Make them feel part of the company, what makes the consumtion experience way more relevant and meaningful.

2. By the consumers inputs, they can make improvements on their products. Moving into the direction of what consumers what to consume.

1. Starbucks APP: For example, in my country are appearing mobile applications which you can buy hamburgers, you select the hamburger, the beverage, ingredients, etc. A good idea might be to have a Starbucks app for Android and Iphones which you can buy a coffee (and other products from Starbucks) and then you could go straight to the store for only to pick up the product and consume it without spending time with the cashier.

URL: http://mystarbucksidea.force.com/ideaview?id=08750000000KOCdAAO

2. -30 points

3. What reaction your idea received. (Please summarize the comments if you receive more than one.)

Comments:

- Thanks, nice idea :). Save time now is something important

- Nothing like a Starbucks hamburger.

- This is already in testing.

- They are introduccing an app like the one you suggest in several cities.

Pregunta 4

In my opinion, starbucks had two mais goals with this platform

1. Get closer to their consumers. Make them feel part of the company, what makes the consumtion experience way more relevant and meaningful.

2. By the consumers inputs, they can make improvements on their products. Moving into the direction of what consumers what to consume.

...

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