What neuromarketing is?.

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“THE 11 BEST INSIGHTS OF THE BRAIN BY JÜRGEN KLARIC #NEUROMARKETING”.

ABOUT THE ARTICLE

Since the birth of advertising most companies have used to promote products, services and brand exposure. However, until just over 10 years ago advertising campaigns approximately 10% of companies achieved globally to achieve the desired results and this is because they have involved science.                                                     The term neuromarketing refers to the use of modern brain science to measure the impact of marketing and advertising on consumers.             Neuromarketing is composed of five specific areas: Neurology, Biology, Psychology, Sociology and Anthropology . And of course, by default are involved entrepreneurs, advertisers, marketers and analysts . Jürgen Klaric former publicist for one of the best and most recognized agencies from birth to our times "Ogilvy & Mather" , also recognized as the # 1 Neuromarketing, founder and CEO of LAB DEIS Mindcode and shares in one of his lectures "the 11 best insights of the brain" which have been identified in each of the research they have done in their companies. By Florentino Favela on Otober 21th, 2012.

PRESENTED BY:                          Arlette Geraldo | Sharon Marte   Berioska Suero   | Rafael Ubiera

Subject.: Tecnical English I                   Teacher.: Carlos Cordero                                November 1st, 2016 Sto Dgo. DR.