ENTREPRENEURSHIP

ENTREPRENEURSHIP MANAGEMENT

SEGUNDO PARCIAL ABRIL- AGOSTO  2015

EXAM QUESTIONNAIRE

PREPARED BY:

 Lcda. Martha Medina O., English Teacher - Magíster en Educación Superior

1. Why is it recommended to learn more about “persuasion”?

1. . Your success as a leader, is directly related to the appropriateness and the effectiveness of the persuasive messages you send out.

1. Write FOUR characteristics of a “good leader” 

1. . Inspiration
2. . Clear goals        
3. . Good example
4. . Vision                

1. The “extrinsic motivation” comes from……

1. .comes from the outside of an individual

1. The “planning process”…………………………….

1. .setting goals, discovery, strategy, plan, going to market

1. The main source of planning for a company is the Business Plan.  What exactly is it?

1. . business plan is a document that details the strategy of business owners on how they intend to run their business.

1. Strategy has many definitions, but generally involves

1. . Strategy has many definitions, but generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions

1. Some common mistakes in “strategic implementation” are …:

1. . A very common mistake in strategic implementation is not developing ownership in the process.

1. The “marketing plan”… (Marketing Mix PPP)

1. . A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well-written marketing plan. A marketing plan contains a list of actions..

1. The SWOT Analysis lists down…

1. .Strengths (advantages, capabilities, resoucers assets, people
2. .Weaknesses (financial our vulnerabilities, timescales,
3. .Oportunities ( market development, business and product developments
4. Threats ( enviromentals effects, market demands, obstacles

1. What are the four P’s associated to “marketing mix”?

1. . The marketing mix is a business tool used in marketing and by marketers. The marketing mix is often crucial when determining a product or brand's offer, and is often associated with the four P's: price, product, promotion, and place.

1. A  PRODUCT is seen as an item that satisfies what a consumer demands. It is a tangible good or an intangible service.
2.  PRICE is very important as it determines the company's profit and its  survival.
3. PROMOTION refers to all of the methods of communication that a marketer may use to provide information to different parties about the product.
4. This is calculated by taking the company's sales over the period and dividing it by the total sales of the industry over the same period.

1. . MARKET SHARED

1. Give four definitions of “Service” or “Customer Service” (Customer Service PPP)

1. .
2. .
3. .

1. Make a list of  four ways you can improve the customer experience and ramp up sales:

1. .IMPLEMET SERVICES STANDARTS, CREATE REWARDS SYSTEMS, INITIALIZE IDEA CAMPAINGS, DISCOVER CURRENT SERVICE TRENDS

1. The ability to perceive, express, understands and regulate emotions is…..

1. .EMOTIONAL INTELIGENCE

1. A simple suggestion box, Intranet posts, Setting a section of the monthly team meeting for continuous improvement are some suggestions …..

1. . Suggestions for improving customer service:

1. What is the key to overcome and success bad customer experiences, which  are not hard to find these days?

1. .The key to success is to identify and correct poor service before it’s too late.

1. Financial accounting (or financial accountancy) is the field of accounting concerned with…

1. .Summary, analysis and reporting of financial transactions pertaining to a business

1. You anticipate revenues and use that knowledge to make decisions about how to maintain and grow your business in…

1. . In budgeting,

Write the mission that you have created for your business project

Being a company pioneered the parking service concerned for the welfare of our customers , providing a quick and quality service , satisfying You need to find a safe parking couple

your vehicle

Write the vision that you have created for your business project

Being the leader in the parking service to Guayaquil the best customer service becoming the first alternative service in the minds of our consumers by 2020

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