Administración De Ventas Internacionales

4. Product SWOT analysis cited(Equipales)

Stronghold.

• Handcrafted designs, made in clothing or leather.

• Handcrafts store and intermediaries that are interested to commercialize these clothes.

• Durable product.

• Attractive product for foreign market.

• Existence of National Handcrafts Development Fund that support the commercialization to this kind of products in México.

• Unique designs.

• Using quality materials for equipales elaboration.

• Customer satisfaction.

Weakness.

• Just handcrafted production.

• Medium scale production.

• Slowly expansion in international market.

• High slightly price, specially in equipales that are made with leather.

• Insufficient government support to SMEs of this sector.

Opportunity.

• Equipales are made with refreshing materials like cotton clothing and leather, so it’s perfect like furniture garden.

• In base to the traditional mayan designs, will make a new clothes line according to the new tendency in foreign markets.

• Strategies alliances with foreign companies.

• Exclusive designs, full of Mexican tradition.

• USA and CANADA exportations.

• Attractive product for foreign market.

• No restrictions for the exportation.

Threat.

• Direct competition with equipales that are from Colima.

• Furniture from other countries.

• Rivalry about costs and quality of the products.

5. Analysis of business opportunity in the country chosen:

• Current international treaties

E.U.A Canadá Colombia Japón Bolivia Costa Rica

Nicaragua Israel Com. Europea Guatemala El Salvador Honduras

Suiza Noruega Islandia Liechtenstein Chile Uruguay

FUENTE:Tarifa de ley de Impuestos Generales de Importación y de Exportación, SIICEX Caaarem, de http://www.siicex-caaarem.org.mx/

• Import requirements requested by the country

Products made outside New Zealand, especially machinery and inputs needed in the manufacturing process in the country, are generally exempt from payment of customs duties. The Ministry of Commerce grants tariff to products not available locally.

As a member of the WTO, New Zealand has reduced its tariffs over the last decade, as a result of its commitments under Round Uruguay. Currently, the majority of tariffs vary between 0% and 10%.

The 58% of tariff support a rate of 0% and about 80% of the value of imports of New Zealand enters duty-free annually.

In May 1998 eliminated most tariffs on motor vehicles. Almost all software and hardware products can be imported duty free. The highest tariffs apply to footwear and clothing, but not in any case exceed 10%. Other products whose domestic production is relevant, are subject to tariffs of 5%, and no changes are planned until 2015. From July 1, 2001 applies zero tariffs for all products from least developed countries. The 99% of its tariffs are bound.

All goods that are imported into New Zealand must undergo customs clearance as law imposes Customs Service New Zealand. Imports are subject to the fulfillment of certain security requirements and the payment of duties and GST.

The importer of the goods has to file an electronic return covering the characteristics of the imported good, the payment of any charge and subsequent approval by the Customs. The customs clearance process is to file electronically, either online, or through software system EDI (Electronic Data Interchange). In some cases, the importers claimed additional information such as: air waybill or bill of lading (Airway bill or bill of lading), commercial invoices and / or other documents such as packing list (packing list) or insurance policies.

Importers may also need to contact shipping companies, airlines or customs clearance services, in order to obtain information about requirements, work hours or location of assets.

To file a Customs import, many importers customs formalities left in the hands of the consignee or agent in charge of customs clearance, for him to perform the appropriate action on their behalf, since they usually already have EDI system and are familiar with the process.

→Documents required

The office does not require companies or individuals to be licensed to

import. But, depending on the nature of good, regardless of its value, owners may need to obtain certain permits. The vast majority of goods exported to New Zealand does it for shipping and a small amount by air. The documents required are: commercial invoice, packing list (packing list), 3 copies of the bill of lading (bill of lading) or Knowledge Original Air (air waybill), insurance certificate (if the exporter bears these costs), treatment quarantine (if necessary), ICD (Informal Clearance Document: Indicates that the product has been shipped in customs and can be distributed), and Certificate of fumigation of pallets if applicable (straw or wood).

The office does not require any special invoice: accept commercial invoices and receipts common. All these documents should contain the following information: Incoterms, monetary unit referred to in the invoice, name and address of seller, name and address of the buyer, full description of goods, name of the ship (boat or plane) in which the goods arrive in New Zealand, country of origin of goods, including a statement of the manufacturer, number of items and their serial numbers, quantity, selling price of the goods to the buyer, labor costs incurred in the packaging, outer packaging value, amount of royalties (if any) payable for the goods, particulars regarding logistics and insurance costs, and specification of all variables that can affect the price of the good.

The documentation requirements are the same for both firms over a thousand New Zealand dollars, "full entries", and for the offices below that amount, "simplified entries".

• Tariff barriers if any applicable product export was chosen

Barrier Type:

[Non-tariff barriers] SPS Barriers (2010)

Sectors Affected:

• Timber S4060104

Description:

The conditions for the importation of animal products and plant in New Zealand are set by Biosecurity New Zealand under the Ministry of Agriculture (MAF).

In the case of wood products for both private and commercial use, import is highly controlled by very strict phytosanitary standards. This level of control is justified as a way to prevent the introduction of pests, insects, larvae and fungus.

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